San Francisco, May 22, 2025 – OpenAI has acquired the AI device startup founded by Jony Ive, the renowned designer behind the iPhone, to boost its hardware innovation efforts. This move aims to merge sleek, user-friendly design with advanced AI technology, accelerating the development of next-generation AI devices. Ive will join OpenAI as Creative Head, leading the design and product vision.
The acquisition highlights OpenAI’s focus on expanding AI beyond software by integrating cutting-edge hardware solutions. With Ive’s design expertise and OpenAI’s AI capabilities, the collaboration is expected to produce innovative products that combine functionality with striking design, setting new benchmarks in the AI industry.
